VIVA GLAM

Yay! Though GAGA has been the most successful MAC Viva Glam ambassador ever..even releasing not one lippy but two..Its time to add a little more excitement to the Fund! Mac released during the week the visual for the new campaign- showing Nicki Minaj and Ricki Martin scoring the important gig!

Last year, MAC and Nicki Minaj did a soft release of a limited edition pink lipstick called Pink Friday to coincide with the release of her album 'Pink Friday'.. and to say it flew out the doors is a total understatement. So I think MAC used that opportunity to test the waters on the popularity and thats why its my guess that they are releasing it. But they are releasing two pink shades, not one.. so exciting! Out in Feb and I love the idea that a lipstick bought can help people affected with Aids/HIV so much. So far the campaign has raised A$224 million. And hats off to David Lachapelle on an amazing visual..keeping in tone with the MAC vibe.